Looking at Robert Frank’s famous photo “Charleston”, the viewer is struck by several things simultaneously. First, most likely, is the visual; a striking black and white portrait of black and white people. From there, they might wonder contemplate the picture’s medium, or perhaps diverge, and focus instead on its subject. The two books Practices of Looking and Film Art share such a divergence.
The first seeks to pick apart the image as a piece of media. It would note that the photo is black and white, and that due to the style of dress, it was probably taken in the 1950’s, when color film was still hugely expensive. In its process, it would guess that the photographer stood beside the dark woman, on an open street during the day, and flush against a series of buildings. Phenomenologicaly, it would want to comment on the fact that the photo is a photo, not anything else, and as such can affect the viewer uniquely. It might argue that the piece is digital and seen on a screen, so onlookers can get a more intimate experience of it. It would want to note that since this piece can be reproduced with no loss in originality, it’s purpose can be skewed to fit political ends. Thus it can be said that Practices of Looking concerns itself with context, not content.
Film Art, on the other hand, would take the same picture and interpret in a new light; one of narrative. Like the media-centric Practices of Looking, Film Art would want to note that “Charleston” is from the 1950’s, but it would make this observation so that it might also draw a plot and story around that. Putting he photo in the 1950’s means that the Civil Rights movement is taking place, and the title indicates the setting is in the south. Ideas of racism and inequality spring to mind. The viewer looks at the juxtaposition of the white and black child and woman and can piece together a tale. Most likely the woman is a nanny for a rich white family. The child’s haughty expression and the woman’s long tried one become features to consider as plot. Film Art would have its readers question where this woman is going and what her situation is; it wants to know the tale behind the single, potent image.
Both books look to extract meaning from art, and the truths of both are valid. Practices of Looking would have us satiate our visual sensibilities. It would give meaning to the collection of granulated pixels without removing them from their form. Film Art however, calls upon that quote by Michael Shermer: that humans are “pattern seeking, story telling animals.” It seeks to vindicate our understanding of art through our own predilection for the narrative. By combining the wisdom of both, we can then grasp “Charleston” with a more critical understanding; that it is a picture about America, segregation, and inequality, in a medium meant for intimate exposure, in a format whose value comes from its reproducibility and ability to make a political statement.